Event & Venue Marketing
Marketing, Amplified.
Strategic, full-service marketing designed to help your brand grow with clarity and confidence.
816-514-5303
hello@thejamagency.com
WHY JAM
Where Strategy Meets Spotlight
JAM helps amplify the independent live entertainment sector – the venues, festivals, promoters, and performing arts centers that power culture, communities, and local economies.
→ Fill Seats & Grow Audiences
→ Turn Fans Into Repeat Attendees
→ Track Results With Real Data
→ Free Up Time With Srategic Marketing Support
How to Work With Us
STEP 1.
JAM Sound Check™
Before the lights go up, you run a sound check.
JAM Sound Check™ is a diagnostic audit that uncovers missed opportunities, audience gaps, and revenue blockers.
What You’ll Get
→ A clear snapshot of your website, SEO, email, social, and paid media presence
→ Identification of audience gaps, conversion blockers, and missed opportunities
→ Prioritized recommendations based on impact vs. effort
→ Honest answers—no fluff, no pressure
STEP 2.
Strategy Call & Roadmap
We don’t sell packages. We recommend solutions.
Our team will break down findings with clarity and recommend the smartest next steps.
What You’ll Get
→ Walk through findings in plain language
→ Answer questions and pressure-test assumptions
→ Recommend the right next step based on your goals, team, and capacity
→ You decide what happens next.
STEP 3.
Choose Your Growth Path
Pick the right level of support — from foundational strategy to full execution.
Opening Act | Foundational Marketing
A flexible option that’s great for in-house teams who need strategic direction, guidance and support.
Headliner | Strategic Buildout
Build your full marketing ecosystem with strategy, channels, and campaigns.
Encore | Performance Growth
Full-service execution – JAM becomes your marketing team and drive results.
ABOUT US
We Understand:
→ Year-Round Programming Pressure
→ Small Teams Wearing Too Many Hats
→ The Need to Drive Attendance Without Burning Trust or Budgets
→ Audiences That Require Smarter Engagement
→ Marketing That Needs to Make an Impact
Independent event venues do more than sell tickets — they sustain local culture, power tourism, create jobs, and anchor community life.
JAM exists to support that work with marketing that understands tight margins, rising costs, complex programming, and an increasingly competitive audience economy.
We combine strategy, creativity, and performance to help venues fill calendars, grow audiences and advocacy, and tell their story with clarity and data-backed confidence.
From local growth to national visibility, JAM is built to amplify the independent live entertainment ecosystem with measurable results.
Who We Are
- Tenured experts (no juniors)
- Integrity-first, always
- Calm, behind-the-scenes operators
- Data-driven + creatively sharp
- Clear, frequent communicators
- Invested in your mission
Who We Aren’t
- A last-minute fire drill
- Cheap, churn-and-burn marketing
- A bait-and-switch agency
- Vague on work, pricing, or results
- Padded hours or fuzzy invoices
- Perfect (but we’re accountable)
How to Work With Us
- Run a Sound Check (free or paid audit)
- Strategy Call (review + recommendations)
- Choose Your Path (Base / Setup / Intensive)
- Scope + Agreement (clear terms, then kickoff)
Delivering Results
Over the last 23 years, the JAM team has marketed over 240 brands in nine countries, including four Fortune 500 companies. Leadership has also completed several certifications and met the requirements to become a Google Certified Partner.
The results below have been delivered for JAM Agency clients within the last 18 months.
%
Revenue Increase via Marketing Emails
%
Traffic Increase Through SEO
%
Google Ads ROI
Keywords Ranking on Page 1
Start With
A Sound Check
The best bookings begin here.
